Please don’t be offended, I know you tried. I know you’ve likely poured everything you’ve got into getting your venture off the ground. You’ve missed birthdays, lost friends, and probably haven’t slept more than five hours in as long as you can remember. No one said that you haven’t worked hard, but are you seeing…
Tag: business
Tips For The Entrepreneur
I have had some pretty interesting experiences over the last 20 years. I was never trained as a salesman and pretty much learned on the job. Nothing motivates you to sell like paying a mortgage. My top 3 realizations: 1. If a customer wants to give you money, take it then and there. 2. If…
The WALMART-ization Of America
Do you purchase the cheapeast products available? Is that the only factor you use to evaluate a particular product? Has everything been commoditized? No probably not, but access to inexpensive smartly designed products can be had at most big box retailers. The combination of market competition and cheap labor rates have effectively produced products that…
The Rebirth Of Bucheimer Leather Goods
Bucheimer (pronounced boo-shimmer) was born in 1884, as the American manufacturer of original designs in leather goods. Bucheimer’s legacy includes leather goods for both personal and commercial use. In the first half of the 20th century, Bucheimer produced small leather goods; including, the first ever chain wallet, also known as the trucker’s wallet. Beginning in…
Apparl’s Corporate Identity Crisis
Coming from the world of Action Sports and Motorsports apparel to founding a tech startup is a bit of a change and a hell of a challenge. For me, the one thing that will never change is having a great brand identity. Building a brand might sometimes call for rebuilding a brand. After conjuring up…
What’s The Big Idea, Apparl?
Last time I checked, the clothing industry is still a multi-trillion dollar industry, annually. It’s a very important part of global commerce. Hell, clothing is 1/3 of your life’s top three essentials next to food and shelter. Add billions to trillions of dollars more to that equation for Apparl’s inclusion of the jewelry, cosmetics and…
Welcome To The Showroom
Welcome to the Apparl blog, “The Showroom”. Creating a company blog is easy. Deciding on what the content will be? Not so easy. There have been many types of blogs that have helped us in the past. There are others that are presently helping us on our road to both personal and business success. The…